In November 2023, Italy hosted the 7th European Medical Tourism Event, featuring a vibrant array of specialized workshops and masterclasses in the field of health and wellness tourism and its future trends. This section was a pivotal component of the European Health Tourism Event, supported by the Italian ministries of health and wellness.
One of the standout workshops was led by the founder and CEO of MedTourPress, focusing on the application of Web3 and Metaverse in the healthcare industry. The workshop garnered significant attention and engagement from the event attendees, showcasing the growing interest in cutting-edge technologies within the health and wellness tourism sector.