The European Healthcare Tourism Event (EMT2023), one of the largest healthcare tourism events in the world, was held on November 16 and 17, 2023, in Chianciano Terme, Italy. The event brought together over 500 participants from 46 countries around the world, providing an opportunity for healthcare tourism professionals to learn about the latest developments and trends in the industry and network with each other.
Exhibition
The exhibition section of EMT2023 hosted over 50 companies and organizations active in the healthcare tourism sector. These companies and organizations operated in various fields, including healthcare services, cosmetic surgery, spas and fitness, healthcare tourism insurance, and travel agencies.
In this section, participants had the opportunity to visit the various booths and learn about the services and products offered by the companies and organizations. Business meetings were also held between participants, and new opportunities for cooperation were created.
Conference
The conference section of EMT2023 hosted 15 specialized speeches and workshops. These speeches and workshops were delivered by leading experts and specialists in the field of healthcare tourism and addressed topics such as new trends in healthcare tourism, challenges and opportunities for the industry, and development strategies for healthcare tourism in different countries.
In one of the most important speeches in this section, Reza Jamili, the founder of the Iranian Healthcare Tourism Agency, discussed the role of new technologies in the future of healthcare tourism. In his speech, he emphasized the importance of using new technologies such as artificial intelligence, virtual reality, and augmented reality to improve the travel experience of patients and healthcare tourists.
Fam Trip
After the end of the EMT2023 event, a three-day fam trip was organized for the participants. In this fam trip, participants had the opportunity to visit various clinics and spas in Italy and learn about the healthcare tourism services offered in these centers.
Key Events of EMT2023
Overall, EMT2023 provided a valuable opportunity for healthcare tourism professionals to learn about the latest developments and trends in the industry and network with each other. Some of the key events of the event include:
* Special attention to new technologies in healthcare tourism
One of the most important topics discussed at EMT2023 was the role of new technologies in the future of healthcare tourism. In various speeches at the event, experts and specialists emphasized the importance of using new technologies such as artificial intelligence, virtual reality, and augmented reality to improve the travel experience of patients and healthcare tourists.
* Increased focus on emerging markets in healthcare tourism
EMT2023 provided an opportunity for healthcare tourism professionals to learn about emerging markets in the industry. Representatives from countries such as India, China, and Africa attended the event and presented opportunities for healthcare tourism in these countries.
* Numerous business negotiations between participants
The exhibition and conference sections of EMT2023 provided an opportunity for participants to network with each other and create new business opportunities. The event hosted numerous business meetings, and new opportunities for cooperation were created between participants.
Overall, EMT2023 was a successful event that provided a valuable opportunity for healthcare tourism professionals to learn about the latest developments and trends in the industry and network with each other.